The old adage in which we’re advised to “never judge a book by its cover” is familiar to many, but the truth is that judging a book by its cover is probably one of the very first things that many people do when they look at pretty much anything, really.
A first impression counts, and you only get once chance at making one, so you might as well try your best to make it a good one.
With your business website, this means having professionally done graphic design. Minneapolis MN has many design professionals who can help you in this regard.
Good Graphic Design Gets Results
Millions of new websites come online every year, and literally hundreds of billions of Dollars worth of business are conducted annually over the Internet. Good graphic design plays a vital role in the success of your business in many ways, including:
* Catching a Visitor’s Eye – the average web-user’s attention span is about 20 seconds, and the dreaded back button is always only a click away. Good graphic design immediately captures attention, and keeps people on your site longer.
* Making Your Site Search-Engine Friendly – graphic designers who know a lot about web design can enhance your site’s searchability and rankings through effective layout, clean and easy-to-read code markup, well-strategized links etc.
* Making Your Site Browser Friendly – great graphic design looks good across all browsers on all operating systems.
* Building Trust – a website with a well-designed, professional appearance creates trust and brand credibility.
* Increasing Revenue – If your designer gets all of the above factors correct, you will see more sales and you’ll make more money!
What are the Elements of Good Graphic Design?
There are several basic key elements that, if you get them right, will ensure good, eye-catching and effective graphic design. These are:
* Color – attracts attention, creates interest and defines importance.
* Shape – can be geometric, natural or abstract. Attracts attention and adds interest.
* Space – vital to ensure clean design. It helps lead the eye to where you want it to go
* Value – this is how light or dark an area appears in a design. It is used to create contrast and emphasis.
You’ll find some of the country’s best graphic designers at Business Name. See samples of their work at Website.com.
