Area viewers might have thought that local television news services were a thing of the past, but a group of Riverside county business representatives have sought to produce their own content. They’re currently using cable television distributors and IPTV systems to get their message out to the community, but the group is exploring new ways to get Riverside business news out to more people. Online streaming has been one of the biggest growth areas in recent months.
Computer users can point their browsers to a video feed and watch Riverside business news live over what’s called an over-the-top broadcasting service. These completely bypass dedicated cable lines altogether, which makes them attractive to those who might only have Internet connectivity without any home television package. Travelers and those who might not be in the area can also watch Riverside business news regardless of their physical location.
This means that viewers from a wide geographical area can find out more about events in Palm Desert, San Jacinto and Coachella. Most importantly, those who have to get messages out to the public won’t have to worry about whether or not they’re putting out a sufficient amount of signal to do so. On-demand programming may help to fill a further gap in the market.
Potential viewers who wouldn’t be able to watch a broadcast at a specific time are free to stream past ones over a network connection. That gives them the freedom to catch up on programming, which should help reassure would-be broadcasters that there will always be a steady stream of individuals interested in what they have to say.