While any business owner knows how important it is to have a web presence, they may not be aware of the fact that their Website Design in Rochester Mn can make a huge difference in the number of visitors and conversions they receive. While there are a number of professional companies that offer website design, there are many businesses that go at this alone, making some huge mistakes. The most common mistakes seen with web design are highlighted here.
Poor Search
An overly literal search engine may reduce usability due to the fact that they are not able to handle hyphens, typos and other variants in the query terms. A related issue is when the search engines prioritize the results based on the number of query terms that are contained, instead of the importance of the documents.
A PDF File for Reading Online
The fact is that the majority of users hate to come across PDF files when they are browsing since it will break their flow. Even with simple activities such as saving or printing documents are more difficult due to the fact that the standard commands used in browsers will not apply. The worst part about it is the fact that the PDF is a completely undifferentiated blob of your content that is extremely difficult to navigate.
Not Causing Visited Links to Change Color
When you customers know where they have been, it will help with the entire navigation process. This will also make it easier for these visitors to decide where they should go next. When you have links on your pages that change color once they are visited, then your users will be able to find more information, rather than landing on the same page again and again.
Text that is Not able to be Scanned
When you have an unbroken wall of text on your page, it can be deadly for the interactive experience, boring, and extremely painful to read. You need to write for your online audience, not your print audience. In order to make text scannable, you should use the following: subheads; lists; keywords that are highlighted; simple writing; short paragraphs; and no fluff.
When you use the tips here, you can feel confident that you have not made one of the worst mistakes when it comes to web design. This will help you create a page that is easy to navigate and use for your visitors.
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